My own planet. My own language. My own rhythm.
Goon is not just a brand for me; it’s the tangible form of my journey to self-discovery. For many years, I lived according to others’ expectations, trapped in a version of myself shaped by them. In that process, I lost myself — what I wanted, what I felt, who I was…
But at some point, I began to change. I realized how important it is to set my own boundaries, protect myself, and speak my own language. Goon is the reflection of that awakening, that realization.
I see Goon as my own planet. A space that belongs to me, far from the noise of the outside world. Everything on this planet carries a spirit that is free, independent, intuitive, and brave.
Goon is more than just products; there is so much to explore on this planet. Its story is just beginning, and every day is open to new discoveries and new steps.
Goon means “go-on”: to keep moving forward without giving up in order to find my own path. It also symbolizes my special bond with the moon — a constant light that listens and shines just for me.
I’m still at the beginning of this journey, but I believe the seeds I plant will one day bloom. I hope Goon becomes a planet where not only I, but many others, can discover themselves.
The travels have begun, and this adventure grows richer every day.
Stay tuned.
#tothegoon
GAMZE PARÇAL 